In Sitecore, campaigns can be created for online and offline tracking. Those campaigns can then be triggered by adding
sc_camp=the-unique-id to urls in social media or on the site itself.
I want to setup a campaign and as soon as the person clicks the link with sc_camp, I want a Marketing Automation Campaign to kick in.
Currently with Sitecore 9.1 you can already add a rule in the start condition of the MA:
where the contact has triggered campaign x
With goals, you have to select 'IsLiveEvent' so that the MA gets triggered during the session and not afterwards. Can this work for campaigns?