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I am using Sitecore form to subscribe to news. In the On submit of the form, I am triggering the goal. Once the goal is triggered, I have a marketing automation campaign which add the contact to the List Managers SubscribeNews contact list. I am seeing the contact being added in fields as {{lastname}}. Firstname and Email contacts are missing in SubscribeNews list as well.

I also added contact manually and it worked fine. Manually added contact have correct info in each field. I am only seeing issue with contact coming through marketing automation campaign.

I am using Sitecore 9.1.1. anyone having similar issue?

Also Once I have the contact in list manager, should the experience profile update from anonymous to real name/email?

Thanks,

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I hope you are following below points:

  1. In Sitecore form, you have selected Update Contact Details before Trigger Goal. You can follow https://doc.sitecore.com/developers/91/sitecore-experience-management/en/walkthrough--creating-a-custom-submit-action-that-updates-contact-details.html this link. Update Contact Details submit action will create/update contact in xDB.
  2. After adding above submit action, make sure contact is showing in Experience Profile and you can see triggerd goal for that corresponding contact.
  3. Make sure Marketing Automation is activated.

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