In our B2B Sitecore Website Clearbit extension are added and lot of contact data is available in Google Data Layer. Can we utilize this data for Sitecore Persona creation and personalization? Is Sitecore provides any connector for same? Thanks in advance

  • Just an update, I have integrated Clearbit API (Email/IP) and inserted Employee and Company data into xDB and then utilized it for Personalization. This will help in B2B website for lead generation and content personalization. – Jitendra Ghanekar Aug 8 at 12:45

There is no connector for Clearbit, but you can create your own Sitecore Facet and fill that data when the user logs in or when you IdentifyAs() them. Then you can personalize on the facet data.

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